India is a country with diversity, thanks to its multicultural experiences. Extending from the snow-covered Himalayan heights to the tropical rain forests of the south tapers off into the Indian Ocean between the Bay of Bengal on the east and the Arabian Sea on the west, India is one of the most popular tourist destinations in the world.

The bustling old bazaars rub shoulders with swanky shopping malls, and majestic monuments and luxurious heritage hotels attract people worldwide. The mountains, beaches, historical places, tea plantations and houseboats make India the favourite destination of travel lovers in Russia. Yoga, Ayurveda, and corporate hospitals boost tourism to compete with the international market.

Kerala was a favourite destination for the Russian tourists even during the Soviet time. Hundreds of thousands of tourists from different parts of USSR visited Kovalam through the government agency IN TOURISTS.

Today Kerala has become their favourite destination thanks to the marketing strategy of the tourism department and participation of both government and private organisations in the leading travel marts in Russia. Websites of all major resorts are available in Russian language. Ayurveda attracts a good percentage of tourists from Russia. More than 35,086 Russian tourists visited Kerala in 2018.